.ed,.ed *,.ed :before,.ed :after{box-sizing:border-box}.ed{background:var(--color-paper);background-image:var(--radial-void);min-height:100vh;color:var(--color-ink);font-family:var(--font-serif);font-weight:400;font-size:var(--text-step-0);-webkit-font-smoothing:antialiased;text-rendering:optimizelegibility;font-feature-settings:"liga" 1, "kern" 1;background-attachment:fixed;margin:0;line-height:1.55}.ed h1,.ed h2,.ed h3,.ed h4,.ed p,.ed figure,.ed ol,.ed ul,.ed blockquote{margin:0;padding:0}.ed ol,.ed ul{list-style:none}.ed a{color:inherit;text-decoration:none}.ed img{max-width:100%;height:auto;display:block}.ed ::selection{background:var(--color-gold);color:var(--color-surface)}.ed{--nav-h:4.75rem}.ed>main{padding-top:var(--nav-h)}.work-hero{margin-top:calc(var(--nav-h) * -1)}.ed-container{width:100%;max-width:76rem;padding-inline:var(--spacing-4);margin-inline:auto}.ed-measure{max-width:var(--measure)}.ed-serif{font-family:var(--font-serif)}.ed-label{font-size:var(--text-step--1);letter-spacing:.14em;text-transform:uppercase;color:var(--color-ink-muted);font-weight:500}.ed-rule{border:none;border-top:1px solid var(--color-line)}.ed-gold{color:var(--color-gold)}@media (prefers-reduced-motion:no-preference){.ed-reveal{opacity:0;transform:translateY(var(--reveal-distance));animation:ed-rise var(--dur-slow) var(--ease-out-quart) forwards}@keyframes ed-rise{to{opacity:1;transform:none}}}.ed-nav{z-index:60;transition:background var(--dur-slow) var(--ease-standard), backdrop-filter var(--dur-slow) var(--ease-standard), border-color var(--dur-slow) var(--ease-standard);border-bottom:1px solid #0000;position:fixed;inset:0 0 auto}.ed-nav[data-scrolled=true]{background:color-mix(in srgb, var(--color-paper) 82%, 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var(--ease-out-quart);position:absolute;bottom:0;left:0;transform:scaleX(0)}.ed-nav-link:hover{color:var(--color-ink)}.ed-nav-link:hover:after{transform:scaleX(1)}.ed-nav-toggle{cursor:pointer;z-index:2;background:0 0;border:none;flex-direction:column;justify-content:center;gap:6px;width:2.5rem;height:2.5rem;padding:0;display:none}.ed-nav-toggle span{background:var(--color-ink);width:1.5rem;height:1.5px;transition:transform var(--dur-fast) var(--ease-standard), opacity var(--dur-fast) var(--ease-standard), width var(--dur-fast) var(--ease-standard);margin-left:auto;display:block}.ed-nav[data-open=true] .ed-nav-toggle span:first-child{transform:translateY(4px)rotate(45deg)}.ed-nav[data-open=true] .ed-nav-toggle span:last-child{transform:translateY(-4px)rotate(-45deg)}.ed-nav-drawer{display:none}@media (max-width:52rem){.ed-nav-links{display:none}.ed-nav-toggle{display:flex}.ed-nav-drawer:not([hidden]){gap:var(--spacing-2);padding:var(--spacing-6) clamp(1.5rem, 4vw, 3rem) var(--spacing-8);animation:ed-rise var(--dur-slow) var(--ease-out-quart);flex-direction:column;display:flex}.ed-drawer-link{font-family:var(--font-serif);font-size:var(--text-display-2);color:var(--color-ink);padding-block:var(--spacing-1);border-bottom:1px solid var(--color-line);line-height:1.1}.ed-drawer-link:active{color:var(--color-gold)}.ed-drawer-socials{gap:var(--spacing-4);margin-top:var(--spacing-4);font-size:var(--text-step--1);letter-spacing:.04em;color:var(--color-ink-muted);display:flex}}.ed-footer{margin-top:var(--spacing-16);padding-block:var(--spacing-10);position:relative}.ed-footer-spectrum{background:var(--spectrum);opacity:.55;height:1px;position:absolute;inset:0 0 auto}.ed-footer-sign{color:var(--color-ink);font-style:italic}.ed-footer-grid{gap:var(--spacing-6);grid-template-columns:1.4fr 1fr 1fr;display:grid}.ed-footer-lead{font-size:var(--text-step-1);max-width:34ch;line-height:1.35}.ed-footer-social{gap:var(--spacing-3);margin-top:var(--spacing-4);flex-wrap:wrap;display:flex}.ed-footer-social-link{font-size:var(--text-step--1);letter-spacing:.04em;color:var(--color-ink-muted);transition:color var(--dur-fast) var(--ease-standard), border-color var(--dur-fast) var(--ease-standard);border-bottom:1px solid #0000;padding-bottom:2px}.ed-footer-social-link:hover{color:var(--color-ink);border-bottom-color:var(--color-gold)}.ed-footer-col .ed-footer-h{font-size:var(--text-step--1);letter-spacing:.14em;text-transform:uppercase;color:var(--color-ink-muted);margin-bottom:var(--spacing-2);font-weight:500}.ed-footer-col a{color:var(--color-ink-muted);transition:color var(--dur-fast) var(--ease-standard);padding-block:6px;display:block}.ed-footer-col 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var(--color-line-strong);transition:box-shadow var(--dur-slow) var(--ease-out-quart), border-color var(--dur-slow) var(--ease-out-quart);border-radius:4px;position:relative;overflow:hidden;box-shadow:inset 0 1px #f6eedf0f,0 24px 60px -30px #000000e6}.feature-card:hover .feature-media{border-color:color-mix(in srgb, var(--color-gold) 55%, transparent);box-shadow:0 1px 0 #f6eedf0f inset, 0 30px 80px -28px var(--glow-gold)}.feature-media img{object-fit:cover;width:100%;height:100%;transition:transform var(--dur-slow) var(--ease-out-quart);position:absolute;inset:0}.feature-card:hover .feature-media 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12px}.facet:hover{color:var(--color-ink);border-color:var(--color-ink-muted)}.facet[aria-current=true]{color:var(--color-paper);background:var(--color-ink);border-color:var(--color-ink)}.work-index{padding-block:var(--spacing-4) var(--spacing-16);grid-template-columns:1fr;display:grid;position:relative}.work-rows{border-top:1px solid var(--color-line-strong)}.work-row{align-items:center;gap:var(--spacing-4);padding-block:var(--spacing-5);border-bottom:1px solid var(--color-line);transition:padding-left var(--dur-fast) var(--ease-out-quart), background var(--dur-fast) var(--ease-standard);grid-template-columns:3.2rem 1fr auto 1.5rem;display:grid;position:relative}.work-row:before{content:"";left:calc(var(--spacing-4) * -1);background:var(--color-gold);opacity:0;width:2px;transition:opacity var(--dur-fast) 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.work-row-name{color:var(--color-gold)}.work-row-line{font-size:var(--text-step--1);color:var(--color-ink-muted);max-width:46ch;line-height:1.4}.work-row-sector{font-size:var(--text-step--1);letter-spacing:.12em;text-transform:uppercase;color:var(--color-ink-muted);white-space:nowrap;align-self:center}.work-row-arrow{font-size:var(--text-step-1);color:var(--color-gold);opacity:0;transition:opacity var(--dur-fast) var(--ease-standard), transform var(--dur-fast) var(--ease-out-quart);align-self:center;transform:translate(-6px)}.work-row:hover .work-row-arrow,.work-row:focus-visible .work-row-arrow{opacity:1;transform:none}.work-preview{display:none}@media (min-width:60rem){.work-index{gap:var(--spacing-10);grid-template-columns:1fr 25rem;align-items:start}.work-preview{display:block;position:sticky;top:6rem}.work-preview-stage{aspect-ratio:3/4;border:1px solid var(--color-line-strong);background:var(--color-paper-dim);box-shadow:0 1px 0 #f6eedf0f inset, 0 50px 120px -40px var(--glow-gold), 0 30px 80px -40px #000000f2;border-radius:6px;position:relative;overflow:hidden}.work-preview-img{object-fit:cover;opacity:0;width:100%;height:100%;transition:opacity var(--dur-slow) var(--ease-standard), transform var(--dur-slow) var(--ease-out-quart);position:absolute;inset:0;transform:scale(1.04)}.work-preview-img[data-active=true]{opacity:1;transform:none}.work-preview-cap{gap:0 var(--spacing-2);margin-top:var(--spacing-3);padding-top:var(--spacing-2);border-top:1px solid var(--color-line);grid-template-columns:auto 1fr;display:grid}.work-preview-cap-index{font-family:var(--font-mono);font-size:var(--text-step--1);color:var(--color-gold);grid-row:span 2}.work-preview-cap-name{font-family:var(--font-serif);font-size:var(--text-step-1);line-height:1.1}.work-preview-cap-line{font-size:var(--text-step--1);color:var(--color-ink-muted);line-height:1.4}}@media (max-width:60rem){.work-row{row-gap:var(--spacing-1);column-gap:var(--spacing-3);grid-template-columns:2.4rem 1fr;grid-template-areas:"index name"".sector"}.work-row-index{grid-area:index}.work-row-main{grid-area:name}.work-row-name{font-size:var(--text-display-1)}.work-row-sector{grid-area:sector;align-self:start}.work-row-arrow{display:none}}.work-hero{isolation:isolate;align-items:center;min-height:84vh;display:flex;position:relative;overflow:hidden}.work-hero-prism{z-index:-1;pointer-events:none;position:absolute;inset:0}.prism-beam{background:radial-gradient(circle at 50% 50%, color-mix(in srgb, var(--color-gold) 42%, transparent) 0%, color-mix(in srgb, var(--color-gold) 16%, transparent) 30%, transparent 62%);filter:blur(20px);opacity:.7;width:70vmax;height:70vmax;position:absolute;top:-30%;right:-10%}.prism-fan{background:var(--spectrum);filter:blur(120px);opacity:.22;width:82vmax;height:72vmax;animation:26s ease-in-out infinite alternate prism-drift;position:absolute;bottom:-30%;left:-14%}@keyframes prism-drift{to{transform:translate(6%,-3%)rotate(10deg)scale(1.1)}}@media (prefers-reduced-motion:reduce){.prism-fan{animation:none}}.prism-canvas{opacity:.85;width:100%;height:100%;display:block;position:absolute;inset:0}.work-hero-inner{padding-block:var(--spacing-16);position:relative}.work-hero-kicker{margin-bottom:var(--spacing-4)}.work-hero-title{letter-spacing:-.025em;max-width:18ch;color:var(--color-ink);font-size:clamp(2.8rem,1.6rem + 5.4vw,6.4rem);font-weight:300;line-height:1}.work-hero-title em{color:var(--color-gold);font-style:italic}.work-hero-intro{margin-top:var(--spacing-6);font-size:var(--text-step-1);color:var(--color-ink-muted);max-width:50ch;line-height:1.5}.work-hero-scroll{align-items:center;gap:var(--spacing-3);margin-top:var(--spacing-10);font-size:var(--text-step--1);letter-spacing:.16em;text-transform:uppercase;color:var(--color-ink-muted);display:flex}.work-hero-rule{background:var(--spectrum);opacity:.7;width:clamp(4rem,12vw,10rem);height:1px}.work-gallery-wrap{max-width:88rem}.gallery{gap:var(--spacing-16);padding-block:var(--spacing-10) var(--spacing-16);flex-direction:column;display:flex}.band{position:relative}.band-link{grid-template-columns:1.25fr 1fr;align-items:center;gap:clamp(1.5rem,5vw,5rem);display:grid}.band:nth-child(2n) .band-link{grid-template-columns:1fr 1.25fr}.band:nth-child(2n) .band-media{order:2}.band[data-featured] .band-link{grid-template-columns:1.6fr 1fr}.band[data-featured]:nth-child(2n) .band-link{grid-template-columns:1fr 1.6fr}.band-media{aspect-ratio:5/4;background:linear-gradient(155deg, color-mix(in srgb, var(--accent) 42%, var(--color-surface)) 0%, var(--accent) 52%, color-mix(in srgb, var(--accent) 80%, var(--color-void)) 100%);box-shadow:0 1px 0 #ffffff59 inset, 0 40px 80px -46px color-mix(in srgb, var(--accent) 80%, var(--color-void)), 0 18px 40px -28px #241d1366;transition:transform var(--dur-slow) var(--ease-out-quart), box-shadow var(--dur-slow) var(--ease-out-quart);border-radius:20px;place-items:center;padding:clamp(2rem,4vw,4rem);display:grid;position:relative;overflow:hidden}.band-glow{z-index:0;opacity:.75;pointer-events:none;background:radial-gradient(95% 72% at 24% 2%,#ffffff80 0%,#0000 50%);position:absolute;inset:0}.band-media img{z-index:1;width:auto;max-width:84%;height:auto;max-height:82%;transition:transform var(--dur-slow) var(--ease-out-quart);border-radius:13px;position:relative;box-shadow:0 2px 6px #241d132e,0 34px 60px -24px #241d1373}.band-link:hover .band-media{box-shadow:0 1px 0 #fff6 inset, 0 60px 110px -44px color-mix(in srgb, var(--accent) 85%, var(--color-void)), 0 24px 50px -28px #241d1373;transform:translateY(-8px)}.band-link:hover .band-media img{transform:scale(1.045)}.band-link:hover .band-glow{opacity:.8}.band-text{min-width:0}.band-index{font-family:var(--font-mono);font-size:var(--text-step-0);font-variant-numeric:tabular-nums;letter-spacing:.05em;color:var(--accent);margin-bottom:var(--spacing-3);display:block}.band-tags{align-items:center;gap:var(--spacing-2);font-size:var(--text-step--1);letter-spacing:.12em;text-transform:uppercase;color:var(--color-ink-muted);display:flex}.band-status{color:color-mix(in srgb, var(--accent) 85%, var(--color-ink))}.band-dot{color:var(--color-line-strong)}.band-name{margin-top:var(--spacing-2);letter-spacing:-.02em;transition:color var(--dur-fast) var(--ease-standard);font-size:clamp(2.4rem,1.6rem + 3.4vw,4.2rem);font-weight:300;line-height:.98}.band-link:hover .band-name{color:var(--accent)}.band-line{margin-top:var(--spacing-4);font-size:var(--text-step-1);color:var(--color-ink-muted);max-width:40ch;line-height:1.45}.band-cta{align-items:center;gap:var(--spacing-2);margin-top:var(--spacing-5);font-size:var(--text-step--1);letter-spacing:.06em;text-transform:uppercase;color:var(--color-ink);display:inline-flex}.band-cta:before{content:"";background:var(--accent);width:1.75rem;height:1px;transition:width var(--dur-fast) var(--ease-out-quart)}.band-link:hover .band-cta:before{width:3rem}.band-arrow{color:var(--accent);transition:transform var(--dur-fast) var(--ease-out-quart)}.band-link:hover .band-arrow{transform:translate(4px)}@supports (animation-timeline:view()){@media (prefers-reduced-motion:no-preference){.band{opacity:0;animation:linear both band-in;animation-timeline:view();animation-range:entry 5% cover 22%;transform:translateY(40px)}@keyframes band-in{to{opacity:1;transform:none}}}}@media (max-width:52rem){.band-link,.band:nth-child(2n) .band-link,.band[data-featured] .band-link,.band[data-featured]:nth-child(2n) .band-link{gap:var(--spacing-4);grid-template-columns:1fr}.band:nth-child(2n) .band-media{order:0}.band-name{font-size:clamp(2.2rem,1.4rem + 6vw,3rem)}}.case{padding-bottom:var(--spacing-12)}.case-breadcrumb{padding-block:var(--spacing-4);font-size:var(--text-step--1);letter-spacing:.04em;color:var(--color-ink-muted)}.case-breadcrumb a:hover{color:var(--color-ink)}.case-hero{padding-top:var(--spacing-4)}.case-hero-top{gap:var(--spacing-4);padding-bottom:var(--spacing-6);grid-template-columns:1fr;display:grid}.case-client{margin-bottom:var(--spacing-3)}.case-hero-title{font-size:var(--text-display-4);letter-spacing:-.01em;max-width:18ch;font-weight:400;line-height:1.04}.case-oneline{margin-top:var(--spacing-4);font-size:var(--text-step-2);color:var(--color-ink-muted);max-width:40ch;font-style:italic;line-height:1.4}.case-tags{gap:var(--spacing-2);margin-top:var(--spacing-4);flex-wrap:wrap;display:flex}.case-tag{font-size:var(--text-step--1);letter-spacing:.08em;text-transform:uppercase;color:var(--color-ink-muted);border:1px solid var(--color-line);border-radius:999px;padding:4px 12px}.case-headline-metric{margin-top:var(--spacing-5);align-items:baseline;gap:var(--spacing-3);display:flex}.case-headline-metric .hm-value{font-size:var(--text-display-3);color:var(--color-gold);font-variant-numeric:tabular-nums;line-height:1}.case-headline-metric .hm-label{font-size:var(--text-step-0);color:var(--color-ink-muted);max-width:22ch}.case-hero-media{aspect-ratio:16/10;border:1px solid var(--color-line-strong);background:var(--color-paper-dim);margin-top:var(--spacing-6);box-shadow:0 1px 0 #f6eedf12 inset, 0 40px 120px -50px var(--glow-gold), 0 30px 90px -40px #000000e6;border-radius:5px;position:relative;overflow:hidden}.case-hero-media img{object-fit:cover;width:100%;height:100%;position:absolute;inset:0}.case-hero-links{gap:var(--spacing-3);margin-top:var(--spacing-4);flex-wrap:wrap;display:flex}.case-link{font-size:var(--text-step--1);letter-spacing:.03em;color:var(--color-ink);border-bottom:1px solid var(--color-gold);transition:color var(--dur-fast) var(--ease-standard);padding-bottom:2px}.case-spine{padding-block:var(--spacing-10);gap:var(--spacing-10);display:grid}.case-block{gap:var(--spacing-5);grid-template-columns:12rem 1fr;align-items:start;display:grid}.case-block-body{font-size:var(--text-step-1);max-width:var(--measure);line-height:1.55}.case-block-body p+p{margin-top:var(--spacing-3)}@media (max-width:48rem){.case-block{gap:var(--spacing-2);grid-template-columns:1fr}.case-hero-title{font-size:var(--text-display-3)}}.case-figure-media{aspect-ratio:16/10;border:1px solid var(--color-line-strong);background:var(--color-paper-dim);box-shadow:0 1px 0 #f6eedf12 inset, 0 40px 120px -55px var(--glow-gold), 0 30px 90px -45px #000000e6;border-radius:5px;position:relative;overflow:hidden}.case-figure-media img{object-fit:cover;width:100%;height:100%;position:absolute;inset:0}.case-figure-cap{margin-top:var(--spacing-3);font-size:var(--text-step--1);color:var(--color-ink-muted);font-family:var(--font-mono);letter-spacing:-.01em;max-width:60ch}.stat-band{padding-block:var(--spacing-8);border-top:1px solid var(--color-line);border-bottom:1px solid var(--color-line)}.stat-band-label{margin-bottom:var(--spacing-5)}.stat-grid{gap:var(--spacing-6) var(--spacing-5);grid-template-columns:repeat(auto-fit,minmax(14rem,1fr));display:grid}.stat-tile{gap:var(--spacing-1);flex-direction:column;display:flex}.stat-value{font-size:var(--text-display-3);letter-spacing:-.01em;font-variant-numeric:tabular-nums;line-height:.95}.stat-label{font-size:var(--text-step-0);line-height:1.3}.stat-timeframe{font-size:var(--text-step--1);color:var(--color-ink-muted)}.stat-source{margin-top:var(--spacing-1);font-size:var(--text-step--1);color:var(--color-ink-muted);font-family:var(--font-mono);letter-spacing:-.01em;padding-top:var(--spacing-1);border-top:1px dotted var(--color-line);line-height:1.35}.stat-source:before{content:"source: ";color:var(--color-gold)}.story-block{padding-block:var(--spacing-8);gap:var(--spacing-5);grid-template-columns:12rem 1fr;align-items:start;display:grid}.story-body{max-width:var(--measure);font-size:var(--text-step-1);line-height:1.55}.story-pull{margin-top:var(--spacing-4);font-size:var(--text-step-2);color:var(--color-ink);border-left:2px solid var(--color-gold);padding-left:var(--spacing-3);max-width:32ch;font-style:italic;line-height:1.3}@media (max-width:48rem){.story-block{gap:var(--spacing-2);grid-template-columns:1fr}}.beats{padding-block:var(--spacing-6)}.beat{gap:var(--spacing-3);padding-block:var(--spacing-3);border-bottom:1px solid var(--color-line);font-size:var(--text-step-1);grid-template-columns:auto 1fr;max-width:64rem;line-height:1.45;display:grid}.beat:before{content:"";background:var(--color-gold);border-radius:999px;width:.6rem;height:.6rem;margin-top:11px}.case-credit{margin-top:var(--spacing-10);padding-block:var(--spacing-6);text-align:center;font-size:var(--text-step-2);border-top:1px solid var(--color-line);font-style:italic}.next-case{justify-content:space-between;align-items:center;gap:var(--spacing-4);padding-block:var(--spacing-8);border-top:1px solid var(--color-line);display:flex}.next-case-label{margin-bottom:var(--spacing-2)}.next-case-name{font-size:var(--text-display-2);transition:color var(--dur-fast) var(--ease-standard);font-weight:400}.next-case-arrow{font-size:var(--text-display-1);color:var(--color-gold)}.article{padding-bottom:var(--spacing-12)}.article-crumb{padding-block:var(--spacing-4);font-size:var(--text-step--1);letter-spacing:.04em;color:var(--color-ink-muted)}.article-crumb a:hover{color:var(--color-ink)}.article-layout{padding-top:var(--spacing-8);gap:var(--spacing-8);grid-template-columns:1fr;display:grid}@media (min-width:60rem){.article-layout{gap:var(--spacing-12);grid-template-columns:minmax(0,1fr) 18rem;align-items:start}}.article-body{max-width:var(--measure)}.article-body>p{font-size:var(--text-step-1);line-height:1.6}.article-body>p+p,.article-body>ul+p,.article-body>p+ul{margin-top:var(--spacing-3)}.article-body h2{font-size:var(--text-step-2);letter-spacing:-.01em;margin-top:var(--spacing-8);margin-bottom:var(--spacing-3);font-weight:500;line-height:1.18}.article-body h3{font-size:var(--text-step-1);margin-top:var(--spacing-6);margin-bottom:var(--spacing-2);font-weight:500}.article-lede{font-size:var(--text-step-2);color:var(--color-ink);line-height:1.4}.article-body ul{gap:var(--spacing-2);margin-top:var(--spacing-3);display:grid}.article-body li{padding-left:var(--spacing-4);font-size:var(--text-step-1);line-height:1.5;position:relative}.article-body li:before{content:"";background:var(--color-gold);width:.75rem;height:2px;position:absolute;top:.65em;left:0}.article-pull{margin-block:var(--spacing-6);font-size:var(--text-step-2);border-left:2px solid var(--color-gold);padding-left:var(--spacing-3);max-width:34ch;font-style:italic;line-height:1.3}.ed-link{color:var(--color-ink);border-bottom:1px solid var(--color-gold);transition:color var(--dur-fast) var(--ease-standard);padding-bottom:1px}.ed-link:hover{color:var(--color-gold)}.article-rail{position:relative}@media (min-width:60rem){.article-rail{padding-left:var(--spacing-5);border-left:1px solid var(--color-line);position:sticky;top:6rem}}.rail-label{padding-bottom:var(--spacing-3);border-bottom:1px solid var(--color-line-strong);margin-bottom:var(--spacing-1)}.rail-list{gap:0;display:grid}.related-item{padding-block:var(--spacing-3);border-bottom:1px solid var(--color-line);transition:padding-left var(--dur-fast) var(--ease-out-quart);display:block}.related-item:hover{padding-left:var(--spacing-1)}.related-item-name{font-size:var(--text-step-0);transition:color var(--dur-fast) var(--ease-standard);line-height:1.2;display:block}.related-item:hover .related-item-name{color:var(--color-gold)}.related-item-blurb{margin-top:var(--spacing-1);font-size:var(--text-step--1);color:var(--color-ink-muted);line-height:1.4;display:block}.idea-index{padding-block:var(--spacing-4) var(--spacing-12)}.idea-row{align-items:baseline;gap:var(--spacing-2) var(--spacing-4);padding-block:var(--spacing-5);border-top:1px solid var(--color-line);transition:padding-left var(--dur-fast) var(--ease-out-quart);grid-template-columns:1fr auto;display:grid}.idea-row:last-child{border-bottom:1px solid var(--color-line)}.idea-row:hover{padding-left:var(--spacing-2)}.idea-row-title{font-size:var(--text-step-3);transition:color var(--dur-fast) var(--ease-standard);font-weight:400;line-height:1.1}.idea-row:hover .idea-row-title{color:var(--color-gold)}.idea-row-kind{font-size:var(--text-step--1);letter-spacing:.1em;text-transform:uppercase;color:var(--color-gold);white-space:nowrap}.idea-row-blurb{color:var(--color-ink-muted);grid-column:1/-1;max-width:60ch;line-height:1.45}.case-reading{padding-block:var(--spacing-8) 0}.case-reading-list{gap:var(--spacing-2);margin-top:var(--spacing-3);display:grid}@media (prefers-reduced-motion:reduce){::view-transition-group(*){animation:none!important}::view-transition-old(*){animation:none!important}::view-transition-new(*){animation:none!important}}.page-head{padding-top:var(--spacing-12);padding-bottom:var(--spacing-6)}.page-title{font-size:var(--text-display-4);letter-spacing:-.01em;max-width:20ch;font-weight:400;line-height:1.03}.page-title em{color:var(--color-gold);font-style:italic}.page-lead{margin-top:var(--spacing-4);font-size:var(--text-step-2);color:var(--color-ink-muted);max-width:46ch;line-height:1.4}.prose{max-width:var(--measure);font-size:var(--text-step-1);line-height:1.55}.prose p+p{margin-top:var(--spacing-3)}.process{padding-block:var(--spacing-8);gap:var(--spacing-6);display:grid}.process-step{gap:var(--spacing-4);padding-top:var(--spacing-4);border-top:1px solid var(--color-line);grid-template-columns:4rem 1fr;align-items:start;display:grid}.process-num{font-size:var(--text-display-2);color:var(--color-gold);font-variant-numeric:tabular-nums;line-height:.9}.process-step h3{font-size:var(--text-step-2);margin-bottom:var(--spacing-1);font-weight:500}.process-step p{color:var(--color-ink-muted);max-width:56ch;line-height:1.5}.diff-grid{gap:var(--spacing-6) var(--spacing-5);padding-block:var(--spacing-8);border-top:1px solid var(--color-line);grid-template-columns:repeat(auto-fit,minmax(16rem,1fr));display:grid}.diff h3{font-size:var(--text-step-1);margin-bottom:var(--spacing-1);font-weight:500}.diff h3:before{content:"";width:var(--spacing-3);background:var(--color-gold);vertical-align:middle;height:2px;margin-right:var(--spacing-2);display:inline-block}.qa{padding-block:var(--spacing-8)}.qa-item{padding-block:var(--spacing-4);border-top:1px solid var(--color-line);gap:var(--spacing-5);grid-template-columns:1fr 1.4fr;display:grid}.qa-item p{color:var(--color-ink-muted);max-width:52ch;line-height:1.5}@media (max-width:48rem){.qa-item{gap:var(--spacing-1);grid-template-columns:1fr}.process-step{grid-template-columns:3rem 1fr}.page-title{font-size:var(--text-display-3)}}.impact-note{padding-top:var(--spacing-2);font-size:var(--text-step--1);color:var(--color-ink-muted);font-family:var(--font-mono)}.logo-wall{padding-block:var(--spacing-8);gap:var(--spacing-8);display:grid}.logo-wall-sector{margin-bottom:var(--spacing-3);border-bottom:1px solid var(--color-line);padding-bottom:var(--spacing-2)}.logo-wall-entry{gap:var(--spacing-4);padding-block:var(--spacing-2);transition:padding-left var(--dur-fast) var(--ease-out-quart);grid-template-columns:12rem 1fr;align-items:baseline;display:grid}.logo-wall-entry:hover{padding-left:var(--spacing-2)}.logo-wall-name{font-size:var(--text-step-2);transition:color var(--dur-fast) var(--ease-standard)}.logo-wall-entry:hover .logo-wall-name{color:var(--color-gold)}.logo-wall-line{color:var(--color-ink-muted);line-height:1.4}@media (max-width:48rem){.logo-wall-entry{gap:var(--spacing-1);grid-template-columns:1fr}}.logo-strip{gap:var(--spacing-2) var(--spacing-4);padding-block:var(--spacing-5);border-top:1px solid var(--color-line);border-bottom:1px solid var(--color-line);flex-wrap:wrap;display:flex}.logo-strip-item{align-items:baseline;gap:var(--spacing-1);display:inline-flex}.logo-strip-name{font-size:var(--text-step-1)}.logo-strip-tag{font-size:var(--text-step--1);letter-spacing:.08em;text-transform:uppercase;color:var(--color-ink-muted)}.logo-strip-item:hover .logo-strip-name{color:var(--color-gold)}.cta{padding-block:var(--spacing-10);text-align:center}.cta-line{font-size:var(--text-display-2);max-width:20ch;margin-inline:auto;line-height:1.2}.cta-actions{margin-top:var(--spacing-5);gap:var(--spacing-4);flex-wrap:wrap;justify-content:center;display:flex}.cta-btn{font-size:var(--text-step-0);border:1px solid var(--color-ink);transition:all var(--dur-fast) var(--ease-standard);border-radius:999px;padding:12px 28px}.cta-btn.is-primary{background:var(--color-ink);color:var(--color-paper)}.cta-btn.is-primary:hover{background:var(--color-gold);border-color:var(--color-gold)}.cta-btn.is-ghost:hover{border-color:var(--color-gold);color:var(--color-gold)}.case{isolation:isolate;position:relative}.case-atmos{z-index:-1;pointer-events:none;background:radial-gradient(70vmax 50vmax at 78% -6%, color-mix(in srgb, var(--accent) 34%, transparent) 0%, transparent 60%), radial-gradient(60vmax 44vmax at 6% 4%, color-mix(in srgb, var(--accent) 18%, transparent) 0%, transparent 55%);opacity:.75;height:80vh;position:absolute;inset:0 0 auto}.case-breadcrumb{padding-top:calc(var(--spacing-8) + var(--spacing-2))}.case-crumb-sep{color:var(--color-line-strong);padding-inline:2px}.case-hero{padding-top:var(--spacing-6);max-width:62rem}.case-client{color:color-mix(in srgb, var(--accent) 80%, var(--color-ink));margin-bottom:var(--spacing-4)}.case-hero-title{letter-spacing:-.025em;max-width:none;font-size:clamp(3rem,1.9rem + 5vw,6.5rem);font-weight:300;line-height:.98}.case-oneline{margin-top:var(--spacing-5);font-size:var(--text-display-1);color:var(--color-ink);max-width:30ch;font-style:italic;font-weight:300;line-height:1.32}.case-tag.is-status{color:var(--accent);border-color:color-mix(in srgb, var(--accent) 55%, var(--color-line))}.case-headline-metric .hm-value{color:var(--accent);font-size:clamp(3rem,2rem + 4vw,4.6rem)}.case-link{border-bottom-color:var(--accent)}.case-link:hover{color:var(--accent)}.case-hero-stage{margin-top:var(--spacing-8)}.case-stage{aspect-ratio:16/10;background:linear-gradient(150deg, color-mix(in srgb, var(--accent) 60%, var(--color-ink)) 0%, var(--accent) 46%, color-mix(in srgb, var(--accent) 66%, var(--color-void)) 100%);box-shadow:0 0 0 1px color-mix(in srgb, var(--accent) 45%, transparent), 0 60px 130px -54px #000000f2, 0 36px 100px -40px color-mix(in srgb, var(--accent) 60%, transparent);border-radius:22px;place-items:center;padding:clamp(1.5rem,4vw,4.5rem);display:grid;position:relative;overflow:hidden}.case-stage-light{background:radial-gradient(90% 70% at 22% 4%, color-mix(in srgb, var(--color-ink) 55%, transparent) 0%, transparent 46%);opacity:.5;pointer-events:none;position:absolute;inset:0}.case-stage img{z-index:1;border-radius:12px;width:auto;max-width:86%;height:auto;max-height:84%;position:relative;box-shadow:0 3px 8px #00000038,0 44px 80px -28px #0000009e}.case-spine .ed-label,.stat-band-label,.story-block .ed-label{color:color-mix(in srgb, var(--accent) 70%, var(--color-ink-muted))}.case-block-body{font-size:var(--text-display-1);font-weight:300;line-height:1.5}.stat-accent,.stat-source:before{color:var(--accent)}.story-pull{border-left-color:var(--accent)}.beat:before{background:var(--accent)}.case-figure{padding-block:var(--spacing-10)}.next-case{border-top-color:color-mix(in srgb, var(--accent) 30%, var(--color-line));align-items:center}.next-case-name{font-size:var(--text-display-3);font-weight:300;display:block}.next-case:hover .next-case-name{color:var(--accent)}.next-case-line{margin-top:var(--spacing-1);font-size:var(--text-step--1);color:var(--color-ink-muted);max-width:44ch;display:block}.next-case-arrow{color:var(--accent)}.lede-hero{min-height:74vh}.about-story{padding-block:var(--spacing-12) var(--spacing-8)}.about-lead{letter-spacing:-.015em;max-width:24ch;font-size:clamp(1.7rem,1.2rem + 2.2vw,2.9rem);font-weight:300;line-height:1.24}.about-cols{margin-top:var(--spacing-10);gap:var(--spacing-8);grid-template-columns:repeat(2,minmax(0,1fr));max-width:68rem;margin-left:auto;display:grid}.about-cols p{font-size:var(--text-step-1);color:var(--color-ink-muted);line-height:1.6}.about-diff-label{padding-top:var(--spacing-8);border-top:1px solid var(--color-line);margin-bottom:var(--spacing-6)}@media (max-width:52rem){.about-cols{gap:var(--spacing-5);grid-template-columns:1fr}}.diff-grid{border-top:none;padding-top:0}.diff{padding:var(--spacing-6) var(--spacing-5) var(--spacing-6);background:var(--color-surface);border:1px solid var(--color-line);transition:transform var(--dur-fast) var(--ease-out-quart), box-shadow var(--dur-fast) var(--ease-out-quart);border-radius:16px;position:relative;overflow:hidden;box-shadow:inset 0 1px #fff9,0 24px 50px -34px #241d1347}.diff:hover{box-shadow:0 1px 0 #fff9 inset, 0 34px 60px -30px color-mix(in srgb, var(--accent) 45%, transparent);transform:translateY(-4px)}.diff:after{content:"";background:var(--accent);height:4px;position:absolute;inset:0 0 auto}.diff h3{font-size:var(--text-step-2);margin-bottom:var(--spacing-2);color:var(--color-ink);font-weight:400}.diff h3:before{display:none}.diff p{color:var(--color-ink-muted);line-height:1.55}.lede-cta{margin-top:var(--spacing-12);padding-block:var(--spacing-16);border-top:1px solid var(--color-line);text-align:center;position:relative}.lede-cta:before{content:"";background:var(--spectrum);opacity:.5;height:1px;position:absolute;inset:0 0 auto}.lede-cta-line{letter-spacing:-.02em;max-width:18ch;margin-inline:auto;font-size:clamp(2.2rem,1.5rem + 3.4vw,4.4rem);font-weight:300;line-height:1.05}.lede-cta-line em{color:var(--color-gold);font-style:italic}.lede-cta-actions{margin-top:var(--spacing-8);gap:var(--spacing-3);flex-wrap:wrap;justify-content:center;display:flex}.lede-btn{font-size:var(--text-step-0);border:1px solid var(--color-line-strong);color:var(--color-ink);transition:all var(--dur-fast) var(--ease-standard);border-radius:999px;padding:14px 32px}.lede-btn.is-primary{background:var(--color-ink);color:var(--color-surface);border-color:var(--color-ink)}.lede-btn.is-primary:hover{background:var(--color-gold);border-color:var(--color-gold);color:var(--color-surface)}.lede-btn.is-ghost:hover{border-color:var(--color-gold);color:var(--color-gold)}.process{padding-block:var(--spacing-12) var(--spacing-8)}.process-step{border-top:1px solid color-mix(in srgb, var(--accent,var(--color-gold)) 26%, var(--color-line));padding-top:var(--spacing-5)}.process-num{color:var(--accent,var(--color-gold));font-size:var(--text-display-3)}.process-step h3{font-size:var(--text-display-1);font-weight:300}.qa-item h3{font-size:var(--text-step-2);font-weight:300}.qa-item h3:after{content:"";width:2rem;height:2px;margin-top:var(--spacing-2);background:var(--color-gold);opacity:.7;display:block}.contact-email{margin-top:var(--spacing-8);font-family:var(--font-serif);font-size:var(--text-display-1);font-style:italic}.contact-email a{color:var(--color-gold);border-bottom:1px solid color-mix(in srgb, var(--color-gold) 55%, transparent);transition:border-color var(--dur-fast) var(--ease-standard);padding-bottom:3px}.contact-email a:hover{border-bottom-color:var(--color-gold)}.impact-band{padding-block:var(--spacing-12);border:none}.impact-band .stat-grid{gap:var(--spacing-10) var(--spacing-6)}.impact-band .stat-value{font-size:clamp(3rem,2rem + 4vw,5rem)}.impact-band .stat-label{font-size:var(--text-step-1);max-width:22ch}.lead-hero{min-height:auto}.lead-hero-grid{padding-top:calc(var(--nav-h) + var(--spacing-8));padding-bottom:var(--spacing-10);grid-template-columns:1fr 1.05fr;align-items:center;gap:clamp(2rem,5vw,5.5rem);display:grid;position:relative}.lead-hero-text{max-width:34rem}.lead-hero .work-hero-title{max-width:15ch;font-size:clamp(2.6rem,1.4rem + 4.6vw,5rem)}.lead-hero .work-hero-intro{max-width:44ch}.lead-hero-media{aspect-ratio:5/4;box-shadow:0 2px 0 #ffffff80 inset, 0 50px 100px -44px #241d138c, 0 24px 60px -30px color-mix(in srgb, var(--color-gold) 40%, transparent);border-radius:22px;position:relative;overflow:hidden}.lead-hero-media:after{content:"";background:linear-gradient(180deg, transparent 55%, color-mix(in srgb, var(--color-gold) 22%, transparent) 100%);mix-blend-mode:multiply;opacity:.5;pointer-events:none;position:absolute;inset:0}.lead-hero-media img{object-fit:cover;width:100%;height:100%;transition:transform 1.2s var(--ease-out-quart);transform:scale(1.02)}.lead-hero:hover .lead-hero-media img{transform:scale(1.06)}@media (max-width:60rem){.lead-hero-grid{gap:var(--spacing-6);padding-block:var(--spacing-12);grid-template-columns:1fr}.lead-hero-media{aspect-ratio:16/12;order:-1}}.home-hero{isolation:isolate;min-height:94vh;margin-top:calc(var(--nav-h) * -1);padding-top:var(--nav-h);flex-direction:column;justify-content:center;display:flex;position:relative;overflow:hidden}.home-hero-rays{z-index:-1;pointer-events:none;position:absolute;inset:0}.ray-white{filter:blur(10px);background:radial-gradient(closest-side,#fff7e6d9 0%,#ffeecd2e 44%,#0000 68%);width:46vmax;height:58vmax;position:absolute;top:-26%;right:-6%}.ray-spectrum{background:var(--spectrum);filter:blur(44px);opacity:.5;border-radius:50% 50% 54% 46%;width:26vmax;height:26vmax;animation:22s ease-in-out infinite alternate ray-breathe;position:absolute;top:-14%;right:-6%}.ray-grain{background-image:var(--grain);opacity:.3;mix-blend-mode:multiply;position:absolute;inset:0}@keyframes ray-breathe{to{opacity:.55;transform:translate(-6%,-4%)rotate(-10deg)scale(1.12)}}@media (prefers-reduced-motion:reduce){.ray-spectrum{animation:none}}.home-hero-inner{padding-block:var(--spacing-10);position:relative}.home-hero-kicker{margin-bottom:var(--spacing-5)}.home-hero-title{letter-spacing:-.03em;max-width:16ch;font-size:clamp(3rem,1.4rem + 7vw,8rem);font-weight:300;line-height:.98}.spectrum-word{background:var(--spectrum);color:#0000;filter:saturate(1.35)brightness(.82);background-size:260% 100%;-webkit-background-clip:text;background-clip:text;font-style:italic;animation:12s linear infinite spectrum-slide}@keyframes spectrum-slide{to{background-position:260% 0}}@media (prefers-reduced-motion:reduce){.spectrum-word{animation:none}}.home-hero-intro{margin-top:var(--spacing-6);font-size:var(--text-step-1);color:var(--color-ink-muted);max-width:46ch;line-height:1.5}.lead-hero-actions,.home-hero .lead-hero-actions{gap:var(--spacing-3);margin-top:var(--spacing-8);flex-wrap:wrap;display:flex}.home-hero-scroll{left:var(--spacing-4);bottom:var(--spacing-6);align-items:center;gap:var(--spacing-3);font-size:var(--text-step--1);letter-spacing:.16em;text-transform:uppercase;color:var(--color-ink-muted);display:flex;position:absolute}.home-hero-scroll-rule{background:var(--spectrum);border-radius:2px;width:clamp(3rem,8vw,7rem);height:2px}.ed-container.home-hero-inner{max-width:76rem;margin-inline:auto}.home-section{padding-block:var(--spacing-16) var(--spacing-8)}.home-section-head{align-items:end;gap:var(--spacing-3) var(--spacing-4);margin-bottom:var(--spacing-10);padding-bottom:var(--spacing-5);border-bottom:1px solid var(--color-line);grid-template-columns:1fr auto;display:grid}.home-section-title{letter-spacing:-.02em;grid-column:1;max-width:20ch;font-size:clamp(2rem,1.3rem + 3vw,3.6rem);font-weight:300;line-height:1.04}.home-section-title em{color:var(--color-gold);font-style:italic}.home-section-link{font-size:var(--text-step--1);letter-spacing:.08em;text-transform:uppercase;color:var(--color-ink);border-bottom:1px solid var(--color-gold);white-space:nowrap;transition:color var(--dur-fast) var(--ease-standard);grid-column:2;align-self:end;padding-bottom:3px}.home-section-link:hover{color:var(--color-gold)}.home-impact{padding-block:var(--spacing-12)}.home-impact-note{margin-top:var(--spacing-8);font-size:var(--text-step-0);color:var(--color-ink-muted);max-width:52ch}.home-manifesto{margin-block:var(--spacing-12);background:var(--color-surface);border-block:1px solid var(--color-line);grid-template-columns:1.1fr 1fr;align-items:stretch;gap:0;display:grid}.home-manifesto-media{min-height:30rem;position:relative;overflow:hidden}.home-manifesto-media img{object-fit:cover;width:100%;height:100%;position:absolute;inset:0}.home-manifesto-text{justify-content:center;gap:var(--spacing-4);flex-direction:column;max-width:40rem;padding:clamp(2.5rem,5vw,6rem);display:flex}.home-manifesto-line{letter-spacing:-.01em;font-size:clamp(1.6rem,1.1rem + 2vw,2.8rem);font-weight:300;line-height:1.28}@media (max-width:60rem){.home-manifesto{grid-template-columns:1fr}.home-manifesto-media{order:-1;min-height:20rem}.home-section-head{grid-template-columns:1fr}.home-section-link{grid-column:1;justify-self:start}}.ed-mark{z-index:2;align-items:center;display:inline-flex}.ed-mark-orb{background:var(--spectrum);width:1.65rem;height:1.65rem;transition:transform var(--dur-fast) var(--ease-out-quart);background-size:260% 100%;border-radius:999px;animation:14s linear infinite spectrum-slide;box-shadow:0 0 0 1px #241d131f,0 6px 18px -6px #241d1366}.ed-mark:hover .ed-mark-orb{transform:scale(1.12)rotate(8deg)}@media (prefers-reduced-motion:reduce){.ed-mark-orb{animation:none}}.ed-nav-link{font-size:var(--text-step-0);font-family:var(--font-serif);color:var(--color-ink);opacity:.72}.ed-nav-link:hover{opacity:1}